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This product of social conditioning rears its ugly head online even more so, as an average of seven men compete for the attention of one woman.According to research, women who send messages to men are twice as likely to receive a response compared to men who start conversations.The difference however is in the extremely high price tag to join the site - for men, there is a starting fee of £10,000 per year, and can go up to 60,000 a year.The idea - understandably, unless you're a rich codger looking for a hot, young woman - has come under fire for being sexist as well as objectifying women by their looks.These factors are similar to those you might use to determine which business to select from a local Yellow Pages directory, including proximity to where you are searching, expertise in the specific services or products you need, and comprehensive business information to help evaluate a business's suitability for you.“Preferred” listings, or those with featured website buttons, indicate YP advertisers who directly provide information about their businesses to help consumers make more informed buying decisions.
Search results are sorted by a combination of factors to give you a set of choices in response to your search criteria.
Apart from Gus's own statements that men are only interested in beautiful women, presumably the lower end of the membership allows you access to women who aren't as beautiful as the more expensive end.
To us, that has very uncomfortable similarities with the pricing range of a high class escort service.
Is he likely to create a site for wealthy women and good-looking men then?
Unlikely - as he says he does not see it as an equally good business opportunity.